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Media Release: Upgrade your shampoo for free!Moving on up with PPS You upgrade your car; you upgrade your computer, so why not upgrade your shampoo? Thanks to PPS Hairwear and Hairhouse Warehouse, you can now exchange your supermarket shampoo for quality salon PPS shampoo - for free! Simply bring any supermarket brand shampoo container - empty or full - to any Hairhouse Warehouse store from 10th July 2008 to 10th August 2008 and have it upgraded free of charge to a full retail size professional PPS product customised to your personal haircare needs. PPS and Hairhouse Warehouse are giving away over 100,000 bottles of PPS shampoo, worth more than $2 million dollars! PPS National Technical Manager Judi Seeley says that when it comes to quality and the right product, you can't beat the combination of salon products and the expert advise of hair specialists. "While some people say that it's the variation in the concentration and quality of ingredients between supermarket haircare and professional salon brands that makes all the difference, the true difference is the expert opinion of the specialists on hair-the hairdresser. "No-one knows hair like hairdressers and the numerous factors that must be considered prior to making the correct recommendation - texture, porosity, natural and existing colour, previous chemical services, length and at home styling regime - all this must be analysed and considered when recommending the appropriate products for home care for use. Too heavy and the hair will be limp, flat and unmanageable. Too light and hair will be brittle, tangled and breakage will result. "It's the knowledge of the hair combined with an understanding of key quality ingredients that makes the difference to recommending the right products for your individual hair type. So fling back the shower curtain, raid the bathroom cupboards and scour the shelves for any supermarket shampoos you might have lying around. Then pop on down to any participating Hairhouse Warehouse store each day for the duration of the promotion and receive your free upgrade to a PPS salon-quality shampoo and expert advice from hair specialists - your hair will thank you for moving on up! Check out the PPS website: www.ppshairwear.com.au. Mum Zone Release Date: 19th July 2008 |
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