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Media Release:

February is "Doing Business in Your Bathrobe Month"

If you're a home-based entrepreneur, it's time to don your bathrobe as "Doing Business in Your Bathrobe Month" approaches in February, 2008.

Bathrobes are no longer for lounging around. Rather, they are the emblem of freedom for an ever-growing, hard-working and focused group of people known as work-from-home entrepreneurs.

"Doing Business in your Bathrobe" began in the US in 2003 as a celebration of working from home and has since taken the world by storm. With February being the official month, celebrations take place throughout February. This fun event is now celebrated across the globe – in Australia, New Zealand, the United States, Canada, the United Kingdom and Ireland.

This day was instigated by www.webmomz.com as a way to recognise and honour the millions of home-based entrepreneurs for their dedication and determination. Each year, more and more people are taking control of their own lives; creating a balance between the various aspects of their lives aside from work.

Melbourne-based Business Mums Network promotes "Doing Business in your Bathrobe Month" in Australia as a way to support Mums who have chosen to take charge of their own life and juggle working from home with family life.

Business Mums Network founder, Melissa Khalinsky, admits she's been caught working in her PJ's several times.

"It's not something I do everyday, but just knowing you can is very empowering. More and more women are leaving the corporate world to work from home. You get to schedule your work around your life. You choose your own career path, work hours and rates. You don't have to compete with anyone but yourself," says Melissa.

Business Mums Network began in July 2002 as a support and educational network for the myriad of Australian mothers wanting to create a balance between the demanding combination of caring for their children and working.

Along with publicising this annual event in Australia, Business Mums Network is holding a "Doing Business in Your Bathrobe" online scavenger hunt. They are also encouraging people to flaunt their flexibility by wearing their bathrobes to work during February and to get together with other Business Mums in their local area, to celebrate the wearing of bathrobes!

For more information, please visit http://www.businessmums.com.au or contact Melissa Khalinsky on (03) 9558 6823 or 0410 367 199 or melissa@businessmums.com


Mum Zone Release Date: 6th February 2008

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